Following our audience research we decided to go for the first font for the artist name as most of the girls who were in our target audience liked it and though it would be the best choice. As the 15 year old's said to use pink we have used this font and test out different colours, including baby and hot pinks, as also seen in a previous post.
And for the album title we have decided to also use the first font as we believe it was the most appropriate as it looked classy an good for a pop digipack cover - according to our research. We have not yet decided on colours for this text but I think it needs to be different to the colour of the artist text. As the boy in our audience research said it would look good with a constant font because it would look neater, we have decided that it is a possibility to use the same font for the album title and the song titles on the back cover, so there is a consistent theme throughout the digipack but with the artist name standing out.
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